Social Strategy + Storytelling
Amplify your impact initiatives across social platforms like Instagram and LinkedIn with help from this social media strategy guide!
Platform-Specific Strategies
Instagram
Focus on visual storytelling with high-quality images and entertaining reels. Personalized + people-forward content usually performs best.
Plus we've got your back with Welcome + Milestone story features!
LinkedIn
Highlight your overall business partnership with Ecodrive, collaborate on a case study or campaign update and engage with other businesses in our community!
TikTok
If you're like us, you've got lots of inspo saved - now it's just time to personalize creative + trend-based content that showcases your impact mission.
Bluesky + X (Twitter)
Share quick updates, impact milestone statistics, and join mission driven conversations.
+ Don't forget to Stay Social - Give us a follow so that we can send some 🤍
LinkedIn + Instagram
Milestone + Mission Posts
Showcase Impact
Create social assets displaying your up-to-date food weight numbers from your Ecodrive dashboard.
Highlight Supporting Metrics
Share the metrics of carbon dioxide and gallons of water saved that your pounds of food have contributed to.
Highlight the Community Impact
Feature the number of meals delivered alongside community stories tied to your impact. Be sure to include photos of on the ground teams and tag your project's partner!
Impact Stats + Evidence Sharing
Share the same level of impact transparency with your community that we share with you! Within your Impact Evidence tab you'll find the who, what, where, and when of your brand's impact.
Story Highlights
Project Information
Create highlights about specifics from your Project Listing.
Engaging Facts
Share interesting and notable facts about food rescue that will capture audience attention. The In Other 'Good' News section in our newsletter is a great source to create content from!
Impact Milestones
Snap a screenshot of your Custom Impact Badge or Public Dashboard for easy sharing!
Canva Templates: Coming Soon!
Stay tuned for helpful social Canva templates from the Ecodrive team.
Collaborative Posting
Tag @ecodrive
We'll reshare your meaningful milestone celebrations and impact updates to our Stories.
Repost + Reshare
Especially when it comes to Environmental Holidays, Good News and content that features your brand!
Collaborator Grid Post
Increase likes, comments, and shares! You can unlock a collaborative grid post with impact milestones or an "a la carte "marketing menu contribution. Check out our Marketing Menu for more information.
Measuring Success
Track these key metrics to evaluate the effectiveness of your impact marketing x social media strategy. Focus on conversion rates and engagement to measure real impact on your business and overall goals.